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Stop reacting, start flourishing.

Top CFOs in 2026 are doing more than just crunching numbers—they’re automating, analyzing, and making smarter money moves in real time.

Here’s a peek at the strategies top CFOs are using:

• Use AI agents to do the boring work, like inventory and reporting.
• Get insights you can trust with secure, personalized analytics powered by Model Context Protocol.
• Follow the finance trends that actually matter in 2026.

Transform your finance team with these top tips for the rest of the year.

Larry@BusinessRefund.com

Generational conflict

Are generational clashes the biggest problem your company isn’t paying attention to? While older folks have had to adapt to a rapidly changing tech space over the last couple of decades, a younger cohort has been born into it.

A study from newly formed revenue orchestration company Clari + Salesloft is diving into the topic—specifically AI usage—and finding the generational divide comes at a pretty penny. According to the report, companies are on average losing $56 billion in productivity annually due to growing generational divides based on AI usage.

The survey shows that 85% of respondents using AI-enabled tools think the technology is improving their performance; however, 64% say they aren’t using the full capabilities available to them—and that number jumps to 75% among the baby boomers surveyed.

“Employees in revenue-generating roles should be one of the biggest beneficiaries of AI, but right now it’s becoming a divider instead of a multiplier,” Clari + Salesloft CEO Steve Cox said in a statement. “When AI is implemented intentionally, it aligns how work gets done and raises the floor for everyone, not just the early adopters.”

Your iPhone Has a Secret Feature That Can Help You Fall Asleep

Didn’t know you had white noise on your iPhone? Well, you do—and you can set up this useful hidden feature in just four easy steps.

Even on the best of days, life can be overwhelming. Noise, distraction and anxiety can make it hard to relax, fall asleep or simply focus. But we have some good news for you: There’s a hidden iPhone hack that can help you get the peace and quiet you’re craving. Background Sounds is a handy iOS feature that lets you play white noise on your iPhone and mercifully drown out the disruption around you. Loud traffic? Barking dogs? Noisy guests in the hotel room next to yours? See ya!

Unfortunately, you won’t find “white noise” easily labeled on your phone. Here’s how to locate the white noise on your iPhone and turn it on, step by step:

Head to Settings > Accessibility.

Select Audio & Visual.

From there, search for Background Sounds, and toggle it on.

Select Sound to choose which noise you want to play in the background.

The background sound will start playing as soon as you toggle it on. 

You can also adjust other settings in Background Sounds, such as volume level and the option to keep the white noise on when your iPhone is playing other media. 

Once you’ve set it up, you’re done!

How We Educate Business Owners

Our posture matters.

We do not sell anything.
We educate business owners.

Business savings is leverage — not a product to be pushed.

The education framework

Every conversation centers on three ideas:

1. Leverage
Savings can be used strategically to grow, stabilize, or unlock opportunity.

2. Specialized tax incentives are excellent
When a business has employees and/or commercial property they are often the best option. 

3. Why we exist
Most businesses qualify for some of the 30+ new programs recently released.

All three are wins.

Language to practice

“Stryde identifies savings through specialized tax incentives, financial audits, and employer strategies—helping businesses reclaim lost cash flow from multiple overlooked areas..”

 Homework

Have 3–5 education-only conversations this week (minimum).
Lead with curiosity and education.

Reflection

When cash flow is tight and expenses feel out of control, Stryde is the partner that finds what others miss. We go beyond surface-level savings to dig deep—uncovering hidden tax credits, eliminating unnecessary fees, optimizing benefit programs, and streamlining employer costs. Every dollar we recover goes straight back to your bottom line.

Coverage Creates Trust

Local leadership is not about cherry-picking “ideal” businesses.

It’s about owning the market responsibly.

If we believe small businesses are underserved, then we don’t pre-judge who deserves our time. We serve everyone the same.

Why? Because:

• They may need us in the future

• They may refer someone who does

• They may share your educational material

• They may know someone who should be doing this work alongside you

Coverage creates trust.
Trust creates opportunity.

Market ownership requires structure

If you want to steward a local environment, you must know your environment.

That means every business:

• Documented

• Trackable

• Followed up with

• Served consistently

1. Create a spreadsheet or use a free CRM (like HubSpot).

2. Build a list of every business in your defined area.

3. Include:

   • Business name

   • Address

   • Phone/email

   • Notes section

This is not admin work.
This is market stewardship.

Additional commitments

• Join your local Chamber of Commerce

• Attend local networking events

• Be present, curious, helpful, and authentically you — not salesy

• Go Social! Follow local social media guidelines so people see you both in town and online

Leadership Reflection

Am I willing to steward the whole market — or only the parts that feel easy?

Your Community Business Owners Will Be Stronger Because of You!

You Got This,

Stop hoping, start expecting 💰

There’s a fascinating experiment in physics that quietly reveals something most people miss about reality.

When scientists fired tiny particles through two slits, something strange happened…

 

When no one was observing, the particles behaved like waves — spread out, full of infinite possibility.

 

But the moment they were observed, they collapsed into a single, definite form.

 

Possibility became reality.

 

What’s interesting isn’t the science itself — it’s the implication.

 

Nothing solidified until attention was applied.

 

Hope and expectancy work the same way.

 

If you truly want to become wealthy, it’s time to trade hope for expectation.

 

Hope says, “Maybe someday.”

 

Expectancy says, “It’s already done, it’s only a matter of time until I see it.”

 

When you hope for money, you keep it in the realm of possibility. When you expect it, you allow it to take shape.

 

This is why hoping can feel exhausting — it keeps you stuck in a perpetual cycle of waiting.

 

Expectancy is calm, certain and relaxed. It does not chase or worry, it sits back and knows that the Universe can make things happen in ways we can’t consciously conceive.

 

For the next 21 days, instead of hoping money will show up, practice expecting it — without needing to know “how”.

 

And if you’d like guidance in building that expectancy with a free online app, then go here for your business.

Does your CPA proactively call you?

No? It's not because they don't care.

It's because calling you costs them money.

Think about it.

Every hour they spend on the phone with you is an hour they're not filing a tax return.

Every strategy they research for you is time away from processing returns.

Every proactive recommendation requires analysis, documentation, and follow-up.

None of that is profitable under the traditional CPA model.

So they don't do it.

They wait for you to call them.

They answer questions when asked.

They file what you give them.

And you interpret silence as "everything's fine."

But silence doesn't mean you're optimized.

It means nobody's looking.

Want someone who's actually looking?

Growth after subtraction?

Most owners do not actually need to work harder to grow their business.

What they need is fewer things competing for their attention at the same time.

I have watched incredibly capable, disciplined, and motivated business owners stall out year after year, not because they lacked effort or intelligence, but because they were trying to move too many priorities forward all at once.

Outreach.
Content.
Systems.
Tech.
Branding.
Niche selection.
Messaging.
Follow up.

Everything feels important. Everything feels urgent. And because of that, nothing gets done exceptionally well or long enough to compound.

This is where most momentum quietly dies.

Progress accelerates when complexity is removed.

The fastest growing businesses are almost boring in how focused they are. Not because they lack ambition, but because they understand how growth actually works.

One clear audience.
One sharp message.
One primary channel.
One system they commit to long enough for it to start working for them instead of against them.

They are not chasing every new idea or reacting to every new tactic. They are protecting their attention and putting it where it matters most.

Clarity creates momentum because it removes decision fatigue.
Focus creates confidence because you are no longer second guessing every move.

When your business feels scattered, it usually is not a sign that you need to add something new. It is almost always a sign that you need to subtract.

Subtract distractions.
Subtract unnecessary tools.
Subtract side projects that dilute energy.
Subtract decisions that pull you away from your core objective.

Decide what matters most right now and let everything else wait.

Growth rarely shows up when you pile more on your plate. It usually shows up after you simplify, commit, and give one strategy the time and consistency it needs to work.

Less noise.
More precision.
Better results.

Letting Go of the Lone Wolf Mentality

 

If you've ever muttered the words “I’ll just handle it myself,” you already know the trap.

It feels faster in the moment. Cleaner. Safer.

But over time it becomes the bottleneck to everything you're trying to build.

We tell ourselves it's about control, or quality, or saving time… but really it's about fear. Fear that no one will care like we do. Fear that something might fall through the cracks.

And that fear keeps us small.

You don’t grow a business by becoming better at everything. You scale by learning how to trust, delegate and lead.

You're going to owe another $40,000, and we need it by 11:59 PM

 

It was 11 pm on October 14th when the phone rang.

"You're going to owe another $40,000, and we need it by 11:59 PM"

That was the call that changed everything for one business owner.

After years of "everything's fine" with his CPA, he was blindsided by a massive tax bill with zero warning.

No proactive strategy conversations.

No heads up that a big bill was coming.

Just an 11 pm phone call demanding $40,000.

That's when he realised something was fundamentally broken.

His CPA wasn't managing his taxes.

They were just reporting on them — after it was too late to do anything.

He came to us looking for a different approach.

We analyzed his situation and found $67,000 in annual savings through:

• Specialized Tax Incentives

Now he knows he does not owe anything!

No more surprise phone calls. No more scrambling for checks.

If your CPA only contacts you when they need something, it's time for a change, and NO, we are NOT CPAs!!

What specific strategies did your CPA implement to save you money last year?

If you can't answer with specific examples and dollar amounts, we have a problem.

Not "they did a good job."

Not "they found some deductions."

Not "I think they saved me money."

Specific strategies. Specific numbers.

"They implemented specialized tax incentives and found me $250,000."

That's what real tax planning looks like.

If your CPA can't show you exactly what they saved you — with numbers — they probably didn't save you anything.

You've been filing your tax returns, not implementing strategies.

And the difference is costing you tens of thousands every year.

Stryde shows you exactly what you're missing.

No more guessing. No more hoping.

Stop chasing tools!!

Over the last year, there’s been one pattern I’ve seen again and again in conversations with business owners, and it has nothing to do with effort, intelligence, or ambition. It has everything to do with overwhelm.

Specifically, tool overwhelm.

Every few weeks, there’s a new platform being promoted as the thing that will finally solve a problem that feels persistent-  more savings, more time, more clarity, more scale. The messaging is compelling, the demos are impressive, and the promise always sounds slightly bigger than the last one. It’s easy to believe that if you just added this one more tool, things would finally feel simpler.

But here’s the reality I see when I sit down with people privately: almost every tool is ultimately being used for one very specific function. Not the entire ecosystem. Not the full suite of features. Just the one thing it does that originally caught their attention.

Last month, one of my clients shared something.. She had just gone through a spreadsheet with her accountant that listed every tool and subscription she and her team had picked up over the past year. Marketing platforms, automation tools, CRMs, AI software, layered add-ons-  all of it. When they totaled it up, the number was just over forty thousand dollars and she was not getting any financial benefits!

What surprised her most wasn’t the amount. It was the realization that she was probably using, at best, twenty-five percent of what she was paying for.

Not because she wasn’t capable. Not because she didn’t try. But because running a real business already requires enough cognitive load without also mastering dozens of tools that all promise to be “all-in-one.”

What she described wasn’t just financial fatigue,  it was mental fatigue. The constant sense that she was behind because she wasn’t using everything she had invested in. The quiet guilt that comes from buying something with good intentions and never fully integrating it. The pressure of feeling like everyone else had figured something out that she hadn’t.

That conversation reinforced something I’ve believed for a long time: this isn’t really a tool problem. It’s a noise problem.

The market is very good at selling complexity as progress. It convinces smart, capable people that growth requires more dashboards, more integrations, more subscriptions, more systems layered on top of systems. And yet, clarity almost never comes from adding more. It comes from discernment.

Knowing what actually matters.
Knowing what free tool you truly need.
Knowing when something is helpful  and when it’s just another distraction dressed up as opportunity.

This year, more than anything, I hope people make firmer business decisions. Not reactive ones. Not decisions driven by fear of falling behind. Not decisions based on what everyone else seems to be buying. But grounded decisions that are rooted in understanding how you actually work, how your business actually grows, and what you realistically have the capacity to use well.

Most people need fewer things, chosen with intention, and a clearer sense of what deserves their time, energy, and focus.

If there’s one takeaway I’d leave you with, it’s this: simplicity is not a lack of sophistication. It’s the result of clarity. And clarity is often what creates the most profits.

𝕏 now rewards conversation (150× more than likes)

𝕏 just open-sourced their algorithm, giving you a new reason to get back to posting: where the old 𝕏 rewarded volume, the new 𝕏 rewards creators who show up in their replies and build conversations.

In short, a reply can be worth 150× more reach than a like.

The math doesn't make sense!!

The average CPA fee for a business return: $500-$2,000

Average tax overpayment for business owners without planning: $25,000-$50,000

That's not a typo.

You're paying someone $1,000 to cost you $35,000.

The math doesn't make sense.

But here's why it happens:

Your CPA's fee is based on the type of return, not results.

Whether you owe $20,000 or $200,000, they charge the same amount.

There's no incentive to dig deeper.

No bonus for finding extra deductions.

They get paid to file. So they filed.

Meanwhile, you write a $35,000 check to the IRS that's $35,000 more than it needs.

We flip this equation.

Our entire purpose is to find savings. That's it.

For $9/month, you get AI-powered analysis that identifies every specialized tax incentive you're missing. No contract, use us once, come back next year!!

                              The math finally makes sense.

It's efficient. It's profitable. And it's terrible for you.

Your CPA has a little secret.

During tax season, they're running an assembly line.

Return after return after return.

Collect documents.
Input numbers.
Generate forms.
File.
Next.

It's efficient. It's profitable, but it's terrible for you.

Because assembly lines don't stop to ask questions.

They don't pause to consider, other benefits.

They don't take time to research, "Is there a cost segregation opportunity here?"

They don't slow down to think, "This person could save $22,000 with a different strategy."

Assembly lines just process.

And you're not a product to be processed.

You're a business owner with a unique situation that deserves actual analysis.

STRYDE doesn't run an assembly line.

Every client gets the same thorough analysis — because that's the only way to find real savings.

Don't be another file on the assembly line.

Access your TikTok analytics

To view your TikTok analytics, access your profile, select the three lines in the top right corner, then choose “Creator Tools” and “Analytics.” This will take you to your analytics dashboard, where you’ll see three main categories tabbed at the top:

• Overview: A quick snapshot of your account’s performance, including video views, watch times, retention rate, and follower growth over the last seven days (with options to view 28 or 60 days). This is great for follower metrics and spotting what content is performing well.
• Content: Shows how your videos are doing, including likes, comments, shares, and how viewers are finding your posts.
• Followers: Tracks and provides insights into your audience and follower growth. You'll need at least 100 followers to unlock this section, which shows audience demographics and trends in gained or lost followers.

How to set up a TikTok business account

Step 1: Download TikTok from the app store. Users can download the app for free by visiting their device’s app store, the Apple App Store (iPhone users) or the Google Play Store (Android users). Search for TikTok, tap Download, and follow the instructions to get started.

Step 2: Set up your Business Account. In the app, tap the three dots (…) at the top right of your Profile page, go to Settings and privacy, select Manage account, and switch to a Business Account. Then, choose the category that best fits your business to unlock personalized content, events, and helpful tools.

Step 3: Start creating. Get started and start creating content! Explore TikTok’s creative tools, test and produce videos, and have fun connecting with your audience. You can also visit the TikTok Business Center for additional guidance, resources, and tools to help your business get started.

Speed up your typing (by deleting faster)

If you spend a significant portion of your day typing—emails, documents, Slack messages, posts on Reddit about your hyperspecific hobby—and a lot of that time is wasted deleting things character by character. Holding down the backspace key like some kind of caveman is inefficient and frankly beneath you. These keyboard shortcuts will help you delete entire words, or even lines, at once, which is especially useful when you change your mind midsentence or realize you need to start over. Here’s how to do it—and keep in mind that your cursor has to be after the word or sentence you want to delete.

Delete entire words:

• On Mac: Press Option + Delete.
• On PC: Press Ctrl + Backspace.

Delete the whole line:

• On Mac: Press Command + Delete.
• On PC: Press Ctrl + Shift + Up Arrow + Delete on Windows (yeah, I realize this isn’t the easiest hack).

Once you get these shortcuts into muscle memory, you'll never go back to pecking away at the delete key one letter at a time. 

Check your URLs

Cybercriminals are apparently registering domains like rnicrosoft—yes, that's r-n-i-c-r-o-s-o-f-t—because in most fonts, "rn" looks very similar to "m” (especially on mobile), then sending fake security alerts to users so they click on them.

These fake sites mirror companies’ branding perfectly, making them nearly impossible to spot unless you're really paying attention. The fix: Hover over every link to check it before you click, and when in doubt, just type the URL yourself.

A reply is a buying signal, not just a conversation starter.

Your goal isn’t to get opens, it’s to earn responses. 

The good news? You don’t need long, complicated messages to do it. Nearly every high-performing cold email can be reduced to a simple structure: four sentences and an optional PS. When paired with the right signals, timing, and perspective, this approach cuts through the clutter and leads to real conversations.

SENTENCE 1

This is your opener and your preview text. It’s just as important as the subject line. 

It should be a well-researched observation / trigger / signal that explains why you’re reaching out today. 

Examples of what this might reference: 

A hiring spike in their sales team 

A new product launch 

A recent outage / incident 

An internal initiative you heard about from someone on the team 

Tech stack insight (i.e., they use a tool you replace or complement)

Goal: Show “I did my homework” and give context for the outreach in one line.

SENTENCE 2

Current state / problem

Don’t jump straight to your solution. 

Describe the current state/pain that someone in their role is likely dealing with. 

This should connect directly to the signal you used in Sentence 1. 

Examples: If they’re hiring a bunch of reps: ramp time, inconsistent messaging, enablement pain. 

If they just had downtime: risk to revenue and trust if it happens again. 

Goal: Make them think, “Yep, that’s exactly what’s happening here.” 

SENTENCE 3

Future state + social proof

Now introduce how you help, but framed as the future state: 

“Teams like X are doing Y instead.” 

Tie it directly back to the problem you just described. 

Ideal to add social proof: 

Name a similar customer 

Mention a concrete outcome (i.e., “cut ramp time by 30%”) 

Goal: Bridge their current reality to a better one, with proof that it’s not theoretical. 

SENTENCE 4

Low-friction, interestbased CTA

Don’t ask for 30 minutes on their calendar right away. 

Use interest-based or value-based CTAs:

Examples: 

“Worth exploring?” 

“Is this something that’s even remotely interesting right now?” 

“If I showed you 2 plays that teams like [peer company] are using to do X, would that be helpful?” 

Goal: Make it easy to say “yes” without committing to a full meeting yet. 

OPTIONAL

The key to personalization is relevance first, personalization second. 

Many reps try to weave “random” personal details (golf, dogs, school, sobriety milestone, etc.) into the main email, and it gets awkward or off-topic. 

Keep the body business-relevant, and use the PS for:

A compliment on a post 

A personal detail (hobby, bio nugget, etc.)

 A little joke / human moment 

Goal: Add personality without derailing the core message.

Tax return audit test...

Here is a simple test for your tax return.

Pull up your last return.

Now answer these questions:

Can you point to a specific line item and say, "My CPA saved me money here"?

Do you know exactly which deductions were maximized vs. which were missed?

Did anyone mention cost segregation, or WOTC?

If you answered "no" to more than two of these questions, you don't have a tax strategist.

You have a tax preparer.

And the difference is costing you thousands.

A tax preparer fills out forms.

A tax strategist finds savings.

A tax preparer reports on the past.

A tax strategist plans for the future.

A tax preparer waits for you to ask questions.

A tax strategist brings you opportunities.

Want to see what you've been missing?

The free online calculator identifies savings through specialized tax incentives, financial audits, and employer strategies—helping businesses reclaim lost cash flow from multiple overlooked areas.

Not only that, but a new tax law just dropped, and it’s changing the business game for any size business!

What billionaires know about taxes

Ever wonder how billionaires like Warren Buffett pay a lower tax rate than their secretaries?

It's not magic. It's not illegal. It's not even that complicated.

It's a tax strategy.

They have teams of advisors who examine every area of the tax code:

• Retirement 
• Deductions 
• Entity structure 
• Insurance 
• Investments 
• Credits 
• Niche-specific strategies
• Tax law updates

These teams don't wait until April. They plan all year long.

They structure income strategically.
They time deductions perfectly.
They leverage every legal opportunity.

The result? Billions in savings.

Now here's what most business owners don't realize:

• You don't need billions to use these strategies.
• You just need someone who knows they exist.

The same entity structure that saves a billionaire $10 million might save you $40,000.

The same retirement strategy that shelters $500,000 for a hedge fund manager might shelter $66,000 for you.

The same tax code applies to everyone.

But only some people have advisors who actually use it.